Sales Pitch

In this unit, we studied how to advertise our business and reach a wide spread audience. For this project, we had to create a video sales pitch to show our vision. We looked at company logos and learned how important they are for branding the business. This sales pitch gives the customers a better understanding on our outlook for what we are doing and the impact we hope to make.

Changing Fashion - SC on Vimeo.

As a business, we commit to the triple bottom line concept; which includes the interest of people, planet, and profit. We believe these are 3 key aspects that make us successful.

People: Our business is all about helping others. We enjoy creating a community that is inclusive to everyone. Our workers will be paid minimum wage $12/hr. There will be the opportunities to increase the wage depending on amount of time working and bonuses.
Planet: Unfortunately, cheap clothing has a high cost for people and the planet. Synthetic fabrics such as, polyester require lots of energy to produce. All of our clothing includes Eco-friendly fabrics and non-toxic dyes.
Profit: By receiving donations from other companies, we are saving a lot of money. We aren't paying for the manufacturing process, we are only paying for the clothing. Sometimes we are lucky enough to get the clothes for free. For our investment, we are asking for $30,000 for 15% equity of the company. With this money we will invest in more charity events and clothing for the store.

As a business, it is extremely important we know we are making an impact on the community. We are constantly finding ways to better improve our global community. Changing Fashion works closely with the Sustainable Development Goals, to ensure we are making the impact we want to achieve. Sustainable Development Goals were created by the United Nations. The UN created these specific 17 goals to make a better, more sustainable future for all. These goals include global challenges we face around the world. These goals are to be reached by 2030.

We hope to help achieve, United Nations, Sustainable Development goal #1, "End poverty in all its forms everywhere". Our donations towards local homeless shelters in Chicago has been a huge impact. People are getting basic necessities, like our clothing, making it easier for them to get back on their feet and out of poverty. We expect to continue to make change by more donations as the business grows and becomes more known. Our marketing team has also created multiple charity events throughout the year, in which money will be donated to people in need.


Image result for sdg goals


Works Cited

JeepersMedia. Dots Clothing Store. Creative Commons.
Jramspott. IMG 1550. Creative Commons.
Levasseur, Mark. Vertical Mode Feminine Branding. Creative Commons.
Lister, Tammie. 2015 WordCamp US, United Nations. Creative Commons.
Marit & Toomas Hinnosaar. Hommikune vaade meie aknast. Creative Commons.
Milos. Dark and moody. Creative Commons.
Takahashi, Yugo. Emi. Creative Commons.

United Nations. 17 Goals to Transform the World.

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